Digital Marketing Director/ Manager. I help B2B, B2C, eCommerce, SaaS, and enterprise brands turn marketing spend into measurable revenue. 

Over 10+ years, I've built and run complete marketing strategies from first touch to final sale, including paid advertising across search, social, and programmatic platforms, conversion rate optimization (CRO), SEO and content, email and lifecycle marketing, and AI-driven content systems, all aimed at turning data into acquisition, retention, and revenue growth. My work has supported enterprise brands including Amazon, Vanguard, and Intuit.

I am also a bestselling author of SAVAGE—a Top Release on Amazon, reaching #1 New Hot Release in both the US and UK (Women’s Memoir), #1 in Biographies & Memoirs (US), and a Top 10 Amazon Bestseller, available worldwide.

As a Native American woman of the Kiowa Tribe of Oklahoma, I am a committed advocate for Indigenous rights and the MMIWG2S (Missing and Murdered Indigenous Women, Girls, and Two-Spirit People) movement—using my voice and platforms to amplify awareness, truth, and systemic change. ★

Optimizing Multi-Channel Acquisition Performance

As a digital campaign manager at Vanguard, I supported acquisition marketing initiatives across paid media, paid social, and programmatic channels. Working within a cross-functional pod structure, my focus was on driving performance while ensuring media investments aligned with business objectives and customer acquisition goals.★

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Driving Lead Generation and Digital Experience Optimization

As marketing director at FS Studio, a technology company specializing in XR, digital twins, synthetic data, and AI solutions for industry 4.0 and enterprise organizations, I was responsible for developing and executing digital growth strategies that increased visibility, engagement, and qualified lead generation.★

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Increasing Audible Sign-ups through Funnel Optimization

While working on acquisition and conversion rate optimization for Amazon Audible, I identified friction within the user onboarding and checkout flow that was negatively impacting signup completion rates.★ 

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Growing Candidate Conversion Using Radancy's Proprietary Recruitment Platform for Raytheon

I worked on digital strategy supporting recruitment marketing and applicant tracking system (ATS) experiences for enterprise clients, including Raytheon. The ATS served as a critical conversion point where candidates completed job applications after engaging with job ads and career sites.★

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Reducing Friction in TurboTax Authentication & User Flow

At Intuit (TurboTax), I worked on UX-focused initiatives aimed at improving user experience within a high-stakes product environment where ease of use and trust are critical.★

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